Ottilie Marchbank
Senior Graphic Designer | Brand & Campaign Design | Lifted landing-page conversion 28%
- Chicago, IL
- ottilie.marchbank@example.com
- +1 (312) 555-0173
- linkedin.com/in/your-name
Summary
Senior graphic designer with eight years shaping brand identities and conversion-focused campaign work for consumer and SaaS companies. Built a 60-component design system that cut creative production time 40% while lifting landing-page conversion 28%.
Work Experience
Senior Graphic Designer
Apr 2021 – Present
Brightfold Media · Chicago, IL
- Art-directed a full rebrand across web, packaging and social for a consumer brand, lifting landing-page conversion 28% and quarterly revenue $1.2M in the first two quarters.
- Designed a 60-component Figma design system adopted by 14 designers and marketers, cutting average campaign production time 40%.
- Produced 120+ paid social creatives across 6 channels, raising average click-through rate from 1.4% to 3.1% over 9 months.
Graphic Designer
Feb 2018 – Mar 2021
Halcyon Logistics · Chicago, IL
- Redesigned the company website and 40-page sales deck, increasing demo requests 35% and shortening the sales cycle by 11 days.
- Created print and trade-show collateral for 12 annual events, reducing outside agency spend by $85K per year.
- Built reusable email templates that grew newsletter click-through 22% across a 90,000-subscriber list.
Junior Graphic Designer
Jun 2016 – Jan 2018
Maple & Crowe Studio · Madison, WI
- Illustrated and laid out 30+ brand identity packages for small-business clients, achieving a 92% client approval rate on first concepts.
- Prepared print-ready files for 200+ jobs with zero prepress errors across two years of production.
Education
Bachelor of Fine Arts, Graphic Design
2012 – 2016
University of Wisconsin-Madison
Skills
Core competencies
- Brand Identity Systems
- Campaign & Digital Design
- Typography
Tools
- Adobe Photoshop
- Adobe Illustrator
- Adobe InDesign
- Figma
- After Effects
- Adobe XD
Soft Skills
- Art Direction
- Cross-Functional Collaboration
- Client Presentation
- Creative Problem-Solving
Certifications
- Adobe Certified Professional in Visual Design · Adobe, 2019
- Adobe Certified Professional in Print & Graphics · Adobe, 2021
Languages
- English · Native
- Spanish · Professional working proficiency